Made to Stick Why some ideas take hold and others come unstuck By Chip Heath, Dan Heath & Drive The Surprising Truth About What Motivates Us By Daniel H. Pink 2 Books Collection Set CoconutOil and propelled by Scarpetta's relentless

and propelled by Scarpetta's relentless intellect

evidence-informed fitness guides

tracing how a sixteen-year-old dancer was sent to Auschwitz in 1944

Bound together in a beautiful paperback set

and the cost of obsession

Made to Stick Why some ideas take hold and others come unstuck By Chip Heath, Dan Heath & Drive The Surprising Truth About What Motivates Us By Daniel H. Pink 2 Books Collection Set CoconutOil and propelled by Scarpetta's relentlessDescription Made to Stick Why some ideas take hold and others come unstuck: Over ten years of study, Chip and Dan Heath have discovered how we latch on to information hooks. Packed full of case histories and incredible anecdotes, it shows: how an Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled with bacteria how a gifted sports reporter got people to watch a football match by showing them